Someone at Disney saw the trailer for Space Jam 2, and thought "We need to cram more pop culture references, cameos and easter eggs in our upcoming corporate, 90's, nostalgic, meta, live-action/animated hybrid movie with characters that originated around the 1940's and had a resurgence in the 90's with their own show! And to spice it up, include properties that we don't even own! Get every studio on the line! Universal, DreamWorks, Paramount, Warner Bros. every last one of them! They have some favors that they owe us!"
